Bawa Rasa Asli Madu Indonesia ke Panggung Internasional
📍 JIExpo Kemayoran, Jakarta | 23–26 Juli 2024
đź“ť Dipublikasikan 27 Juli 2024
By: NB, IPB
Jakarta, 23–26 Juli 2024 – Imago Raw Honey kembali hadir sebagai salah satu exhibitor terpilih dalam ajang Food & Hospitality Indonesia (FHI) 2024, pameran internasional tahunan yang mempertemukan pelaku industri makanan, minuman, dan hospitality dari seluruh dunia. Bertempat di JIExpo Kemayoran, FHI 2024 berhasil menarik lebih dari 36.000 pengunjung dari 55 negara, serta menghadirkan lebih dari 500 perusahaan dan 7 country pavilions dari Amerika Serikat, Jerman, Malaysia, China, India, Korea Selatan, dan Thailand.
Imago hadir membawa koleksi produk unggulannya, seperti madu murni (Trigona Honey, Rosewood Honey, dan Golden Honey), I-Tox Honey (madu rempah siap minum dengan lemon, jahe merah, dan kayu manis), Granola Honey (camilan sehat dari biji-bijian dan madu), dan Rosella Tea (teh herbal alami kaya antioksidan).
Booth Imago menjadi salah satu titik yang ramai, menarik perhatian pengunjung yang penasaran mencicipi madu langsung dari sumbernya, hingga buyer internasional yang tengah mencari produk sehat dari Asia Tenggara.
“I didn’t expect to like the Rosella Tea this much, it’s fresh, naturally sweet, and just… clean. No sugar, but it doesn’t need any. I can already picture it in our hotel’s wellness bar,” ujar Melissa Jung, F&B Procurement, boutique hotel group, Singapura.
“The Granola Honey? That was a nice surprise. Crunchy, not too sweet, and no weird aftertaste. That’s the kind of snack that could do well in Aussie supermarkets,” Liam McCarthy, Retail Food Consultant, Australia.
Dari sisi brand, kehadiran di FHI tidak hanya menjadi ruang promosi, tapi juga ajang validasi dan penjajakan kolaborasi bisnis. Imago ikut serta dalam Business Matching Programme, yang memfasilitasi 675 koneksi bisnis lintas negara.
“Kami melihat FHI bukan cuma pameran, tapi jembatan. Di sini kami bertemu distributor, pelaku horeca, hingga mitra ekspor potensial. Ini bagian dari komitmen kami memperluas jejak madu lokal Indonesia ke pasar internasional,” ujar Henry Hidayat, Founder Imago Raw Honey.
FHI 2024 diselenggarakan bersamaan dengan Hotelex Indonesia, Finefood Indonesia, dan Retail Indonesia, menjadikannya ekosistem pameran terintegrasi yang strategis bagi pertumbuhan produk F&B lokal ke level global.
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Imago Raw Honey Showcases the True Taste of Indonesian Honey at Food & Hospitality Indonesia (FHI) 2024
Bringing Authentic Local Flavors to the International Stage
📍 JIExpo Kemayoran, Jakarta | July 23–26, 2024
đź“ť Published July 27, 2024
By: NB, IPB
Jakarta, July 23–26, 2024 — Imago Raw Honey returned to the spotlight as one of the featured exhibitors at Food & Hospitality Indonesia (FHI) 2024, the leading international trade show connecting food, beverage, and hospitality industry players from around the world. Held at JIExpo Kemayoran, this year’s FHI drew over 36,000 visitors from 55 countries, featuring 500+ companies and 7 country pavilions, including those from the United States, Germany, Malaysia, China, India, South Korea, and Thailand.
Imago showcased its signature collection: Trigona Honey, Rosewood Honey, and Golden Honey; the ready-to-drink I-Tox Honey made with lemon, red ginger, and cinnamon; Granola Honey, a crunchy honey-based snack; and Rosella Tea, an antioxidant-rich herbal drink.
Their booth stood out, not only for its natural display but for how it invited visitors to taste, ask, and connect. Curious crowds lined up to sample honey straight from the source, and more than a few global buyers stayed longer than planned.
“I didn’t expect to like the Rosella Tea this much, it’s fresh, naturally sweet, and just… clean. No sugar, but it doesn’t need any. I can already picture it in our hotel’s wellness bar,” said Melissa Jung, F&B procurement manager at a boutique hotel group in Singapore.
“The Granola Honey? That was a nice surprise. Crunchy, not too sweet, and no weird aftertaste. That’s the kind of snack that could do well in Aussie supermarkets,” said Liam McCarthy, a retail food consultant from Australia.
For Imago, being at FHI wasn’t just about visibility, it was about connection and momentum. The brand also participated in the Business Matching Programme, which facilitated 675+ international business meetings during the event.
“We don’t see this as just another trade show. For us, it’s a bridge. We’ve met people from all over, HORECA buyers, distributors, even export partners. It’s all part of our mission to bring real Indonesian honey to the world,” said Henry Hidayat, Founder of Imago Raw Honey.
Held alongside Hotelex Indonesia, Finefood Indonesia, and Retail Indonesia, FHI 2024 created a powerful ecosystem, one that helped local F&B brands like Imago take meaningful steps toward global expansion.