Manisnya UMKM Lokal di Tengah Semarak Pertahanan
📍 Living World Kota Wisata Cibubur | 27–31 Agustus 2025
đź“ť Dipublikasikan 1 September 2025
Cibubur, 27–31 Agustus 2025 – Imago Raw Honey ikut serta dalam Pekan Alutsista 2025 di Living World Kota Wisata Cibubur. Acara yang dibuka Brigjen TNI Faisol Izuddin Karimi ini menghadirkan pameran alutsista sekaligus UMKM lokal sebagai bentuk dukungan terhadap ekonomi kerakyatan.
Imago membawa produk unggulan seperti Rosewood Honey, Golden Honey, I-Tox Honey (campuran lemon, jahe merah, kayu manis), Granola Honey, serta Fortified Honey varian Bunga Telang, Nanas, dan Tropimix. Dari semua produk, I-Tox Honey dan Rosewood Honey menjadi yang paling diminati pengunjung.
Imago Raw Honey memperkenalkan rangkaian produk berbasis madu alami, mulai dari Madu Murni (Rosewood Honey dan Golden Honey), I-Tox Honey (kombinasi lemon, jahe merah, dan kayu manis), Granola Honey, hingga Fortified Honey (varian Kelor, Bunga Telang, dan Tropimix). Ada juga Travel Pouch praktis yang berisi I-Tox Box dan granola sachet, cocok untuk dibawa bepergian.
Antusiasme pengunjung terlihat dari ramainya booth Imago setiap hari. Sejumlah produk bahkan sold out sebelum acara berakhir, terutama Rosewood Honey yang rasanya lebih ringan dan tidak terlalu manis, serta Fortified Honey dengan Kelor yang unik karena punya sensasi rasa mirip matcha.
“Rosewood Honey rasanya ringan, anak-anak juga suka,” ujar Lita, pengunjung asal Cibubur.
“Kalau saya favoritnya I-Tox Honey. Rasanya hangat, segar, dan bikin pencernaan lebih lancar,” tambah Andi, pengunjung asal Bekasi.
Kehadiran Imago Raw Honey di Pekan Alutsista 2025 menjadi bukti kontribusi UMKM dalam mendukung acara kebangsaan sekaligus menghadirkan produk alami dan sehat untuk masyarakat.
“Hadir di Pekan Alutsista jadi kebanggaan tersendiri. Selain mengenalkan madu hutan asli Indonesia, kami bisa mendengar langsung masukan masyarakat, dan itu memacu kami untuk terus berinovasi,” jelas Henry, Founder Imago Raw Honey.
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From Defense to Wellness: Imago Raw Honey Shines at Alutsista Week
The Sweet Taste of Local SMEs Amid a Defense Exhibition
📍 Living World Kota Wisata Cibubur | August 27–31, 2025
đź“ť Published September 1, 2025
Cibubur, August 27–31, 2025 – Imago Raw Honey joined Pekan Alutsista 2025 at Living World Kota Wisata Cibubur, an event opened by Brig. Gen. TNI Faisol Izuddin Karimi. Alongside the defense equipment showcase, the exhibition also highlighted local SMEs as part of efforts to strengthen the people’s economy.
Imago featured a lineup of its bestsellers, including Rosewood Honey, Golden Honey, I-Tox Honey (a mix of lemon, red ginger, and cinnamon), Granola Honey, and Fortified Honey in variants like Butterfly Pea, Pineapple, and Tropimix. Among them, I-Tox Honey and Rosewood Honey became the crowd favorites.
The booth drew constant attention, with several products selling out before the event wrapped up, especially Rosewood Honey, known for its lighter, less sweet taste, and Fortified Honey with Moringa, which surprised many with its matcha-like flavor.
“Rosewood Honey tastes really light, even my kids love it,” said Lita, a visitor from Cibubur.
“My favorite is definitely the I-Tox Honey. It feels warm and refreshing, and it really helps with digestion,” added Andi, a visitor from Bekasi.
For Henry, Founder of Imago Raw Honey, participating in Pekan Alutsista 2025 was more than just about sales, it was about pride and connection.
“Being part of Alutsista Week is something special for us. It’s not just about showcasing Indonesian forest honey, but also about listening to people directly. Their feedback keeps us motivated to keep innovating,” Henry shared.
Imago’s participation proved how local SMEs can play a role in national events while bringing natural, healthy products closer to the community.